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EL360 is the edge you’ve been looking for — a next-generation partnership program that combines lenses, frames, and rewards into one powerful platform. With EL360, you can grow your practice faster by leveraging patient-loved brands, breakthrough innovations, and unmatched financial rewards. Designed to elevate every part of your business, EL360 helps you attract more patients, strengthen loyalty, and lead with confidence in an increasingly competitive market.


Three Levels of Partnership that Unlock New Possibilities

From boosted rebates and frame discounts to exclusive education and marketing support. The deeper your commitment, the greater your rewards, giving you everything you need to fuel growth and differentiate your practice.

Discover the new and improved SmartShopper, the digital platform for eyecare professionals to envision frame styles for their patients.

 
 

Ignite your professional growth and envision new possibilities with the Leonardo Management Development Program.

Earn 5% frame rebates per quarter2.

PLUS all the benefits from Pro

Gain access to the premium content in Leonardo, a learning platform exclusively designed with you in mind, delivering the latest industry advancements.


Broader prioritization on the locators to drive more patients directly to your practice.

Earn 3% frame rebates per quarter.2

PLUS all the benefits from Explorer.

Showcase the latest eyewear trends with Digital Windows.

Secure an elevated listing on the EyeMed PLUS eyecare professional locator and a dedicated concierge service line.

Premium Financial Rewards

Unlock the richest financial benefits with EL360. From boosted lens rebates to exclusive frame stock discounts and multipliers, every tier is designed to maximize your earnings while strengthening your partnership. By combining lenses and frames into one program, EL360 gives you unmatched value and more ways to grow your bottom line.

Stronger Start-Up Support

EL360 sets your practice up for success from day one. With opening order discounts of up to 30% and 0% financing on instruments, you’ll have the flexibility to invest in your business without compromise. These benefits make it easier to expand your portfolio, bring in the brands your patients love, and start seeing the rewards of partnership right away.


Sign Up Below

Learn How To Join The EssilorLuxottica 360 Program

(1) Access to EyeMed PLUS Provider Program requires EyeMed application, meeting program conditions and requirements and acceptance of program terms. Luxottica will provide a $10 rebate to EyeMed participating Eligible Practices with Plus Provider benefits on in network funded frame claims for an EyeMed member who has an Eye360 Vision Plan, provided, however, that Luxottica shall not pay and Eligible Practice shall not accept (and, if applicable, shall return) the $10 rebate with respect to any network funded frame claim that is presented with respect to an EyeMed member whose vision benefits are paid for in whole or in part by a FHCP.
(2) Excludes Ray-Ban Sun, Oakley Sun, Costa Sun, Chanel, Persol, and Oliver Peoples. This rebate is separate, and in addition to, any Luxottica Rewards rebates that an Eligible Practice may receive. Rebate paid on net sales of the quarter of compliance.